Say Hello To Mobile eCommerce

Published: 26th February 2011
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Away back when the concept of online shopping came into being, people were very apprehensive about it. Everyone thought that online shopping wouldn’t be a hit as the experience of shopping in a store was what people preferred more. Moreover people were very skeptical about providing credit card numbers online. However, we all know how the success of the concept of eCommerce put a happy ending to all ambiguities in the story. There is no harm in saying that it revolutionized the process of shopping and took the customer out of the brick and mortar store to a whole new virtual world. After the unprecedented success of eCommerce, techies all around the world have come up with something all the more intriguing. If you are wondering what now, say hello to mobile eCommerce.
Mobile eCommerce also popularly known as mobile commerce or mCommerce is the brand new kid. Believe it or not mCommerce is bagging overwhelming response from all around the globe as more and more people are going mobile. With the introduction of handheld wireless devices like tablets, PDAs, smart phones and whatnot, mobile devices have become an integral part of the urban lifestyle. With the rising demand of these devices, mobile apps have also gained popularity. Today whether you are planning to send your beloved a bouquet of flowers, or plan the itinerary of your trip everything is done with one touch at the convenience of your bed room. If you are wondering how is that possible? The credit goes to mobile eCommerce services. With smart applications you can actually browse through catalogues of various retailers using your handheld wireless device. If you like anything, you can purchase that instantly using the same device. Now, isn’t that amazing? If that technology amazes you, more jaw dropping innovations are on your way.

You might have often forgotten to pay your bills on time, but with mCommerce you can make up for it even at the eleventh hour. mCommerce provides you facilities like payment of cell phone or electricity bills via your mobile device. That’s not all folks! You can also book the tickets of your favorite rock concert using your smartphone or PDA or cell phone with the help of mobile commerce.
If you had an abrupt idea about mCommcer all these days, then it is interesting to know that research companies predict a greater growth curve for mobile commerce in the coming years. According to the Coda Research Consultancy mobile ecommerce sales will shoot up to 23.8 billion dollars in the year 2015, and it will comprise around 8.5 percent of the total e-commerce revenues. Guess what? There is also a noteworthy rise from 1.2 billion dollars in 2009 and 2.42 billion in 2010 in the domain. So, we hope that history repeats itself with the success saga of mCommerce after the revolutionary concept of eCommerce.


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